Beyoncé Reckons Her Daughter Blue Ivy Is A 'Cultural Icon' & Yeah Alright
Bey’s lawyers have called her daughter Blue Ivy a “cultural icon” in recently-filed court documents sourced by The Blast.
According to The Blast, the Carter’s are currently in the midst of a years-long trademark dispute against Wendy Morales, the owner of the wedding planner business, Blue Ivy. While Bey wants to trademark her daughter’s name, Blue Ivy Carter, for future business opportunities, Wendy Morales says she had the name first.
Wendy opened up her business three years before Blue Ivy was born, but Bey reckons she’s been using Blue Ivy’s name as clout for her bizz in recent years. In the docs Bey accuses Morales of having, “exhibited a pattern and practice of affirmatively attempting to connect its brand with Blue Ivy Carter to increase its exposure and drum up business.”
Beyoncé’s camp went on to say that “Blue Ivy Carter is a cultural icon who has been described as a ‘mini style star’ and has been celebrated for her ‘fashion moments’ overs the years. Her life and activities are followed extensively by the media and the public.”
And you better believe they threw some shade Morales’ way too.
Beyoncé dismissed Morales claim that Blue Ivy Carter’s trademark would cause some mix ups between the businesses. Bey said the idea “that consumers are likely to be confused between a boutique wedding event planning business and Blue Ivy Carter, the daughter of two of the most famous performers in the world, is frivolous and should be refused in its entirety.”
Beyoncé’s lawyers say that Morales runs a “small business, with just three regional offices and a handful of employees”, with weak online presence and small social media accounts.