The Ellen DeGeneres Show has lost over a million viewers following a cavalcade of toxic workplace allegations against the show (and Ellen herself) in 2020. You may recall that Ellen spent quite a lot of time making headlines last year, courtesy of the show being investigated for allegations of racial harassment, sexual harassment and general workplace misconduct. All this happened on top of an already burgeoning backlash against the talk show host, spurred on by Ellen's widely publicised yarn with George W. Bush, an uncomfortable interview with Dakota Johnson and the talk show host comparing a couple of days in lockdown to being in prison (have a gander of our complete timeline to Ellen's rollercoaster year that was.)
The Ellen DeGeneres Show seemed to do their best to turn over a new leaf when Ellen opened their 18th season by immediately delivering a (possibly inappropriate) apology to the staffers who claimed they suffered under her leadership. But there may be only so much that an earnest, softly-lit monologue can do.
To be fair, Ellen's apology brought in big numbers: "This year's season opener had the highest ratings for an "Ellen" premiere in four years", reports The New York Times. "And then they tuned out".
The show apparently has lost more than a million viewers since September 2020 (when its most recent season kicked off) according to Nielsen, a research form cited by the Times. It apparently averaged 1.5 million viewers over the last six months, as opposed to 2.6 million during the same period last year, representing a 43% fall-off in viewers.
The publication also reports a big loss in revenue from advertisers: from September 2019 to January 2020, the show reportedly brought in $131 million USD. The number has whittled down to $105 million for the subsequent period, equating to a loss of about 20 percent.
Nevertheless, she's persisting. The show has reportedly been renewed for its 19th season, set to kick off in September 2021.
Written by Reena Gupta, a Melbourne-based writer for MTV Australia. Follow her on Twitter @purpletank.